About Us

We are The Up Creative Hub CIC, a Community Interest Company not-for-profit. Our mission is to provide a place for you to be creative with resources that would have been discarded to landfill.

The Up Creative Hub is a Community Interest Company created to provide people with a safe working space for sewing and crafting.

We aim to encourage resourcefulness and problem solving to locals to free themselves from the obsolescent throwaway culture we live in. By reusing and upcycling materials in a place that trades skills and shares creative thinking. 

We have a haberdashery with upcycled materials and accessories harvested from unwanted fabric scraps/damaged garments for sale. Profits made are reinvested in the company to help ensure we keep a good quality service.

Who we are

Helen Waite

Helen has a background in making something from nothing.

A single mum who retrained from retail sales manager without A Levels to Bachelor of Arts at the University of Birmingham and is currently studying toward an MRes at the University of Leicester, the precursor to what she hopes will become a doctorate. 

Helen’s academic interests are what drives people, studying Philosophy, Religion and Ethics before applying that to museology. She has specialised in taking the academic and historical and making them fun and accessible to all abilities and ages. Often through creative workshops in her role for Deaf Blind UK, tackling awkward truths of colonisation through focus groups and panel talks, through development of digital applications and Virtual Manuscript Room for the university, and most recently through her work at Birmingham Museum and Art Gallery collating a Zine for the Arts Council and an accessible guide for the Leonardo Da Vinci celebration with The Royal Collection. 

Helen is passionate about nature and can be found in her natural habitat sitting on the ground making fire outside her converted Toyota van with her mini me in tow whenever possible. This desire to celebrate and enjoy our planet has always driven her to consider ways in which her family’s life could be more sustainable (offsetting the impact of the diesel van to begin with). A keen eye has allowed her to self fund through university by having an online vintage clothing boutique which also allows her to spot a garment donation that is worth retailing for the maximum input to the CIC.

Full of ideas and a frugal Yorkshire lass, Helen brings tenacity and passion to the UP Creative Community Hub project.

Erika Steinvorth

Erika is originally from Costa Rica, a small country in Central America. She moved to England in 2016 with her husband and children. 

Erika is an Agricultural Engineer from EARTH University. The focus of their education swerved her into having a socially and environmentally responsible entrepreneur mindset. Her favourite subject was Waste Management and consequently this introduced her to the upcycling of textile waste which combined perfectly with her lifetime sewing hobby. In recent years her hobby has shifted into her main activity mostly because of the global demand to help counteract the environmental, social and financial damage of fast fashion.

She has over a decade of experience in product development and repurposing of donated fabrics as it has become a passion in life (see Ika’s Upcycling on Facebook). After suffering from depression a couple of years ago she found her remedy in sewing. It got even better as she started offering sewing sessions at her house to other mothers in the neighbourhood. She would guide them through their projects and show how the solution of their problems was available in their own hands. The activity was so positively received that the next obvious step is to expand to be able to offer it to all the community.

Beverley Gould

Beverley Gould has worked the last two decades as a finance, fundraising and compliance professional within the third sector.  She has worked on projects including improving referral pathways for asylum seekers and refugees, developing robust support services for victims of crime, and delivering advocacy and representation for welfare benefit tribunal claimants.  She brings to the hub her experience in bid writing, writing business plans, forming budgets, writing operational strategies and procedures, and monitoring and evaluation of large scale projects.  With experience of managing United Nations, European Union, Big Lottery and other UK trusts’ grants, her focus at the Hub is to ensure funding, data, quality standards, monitoring, evaluation and reporting are documented, and constitutional and legal requirements are met so that it can thrive for the benefit of the community and its members.   


Safety in our Creative Community

Our members are important to us, and we want the Creative Community to be a safe space for everyone. All our directors old enhanced DBS checks, are CACHE Level 2 trained in Mental Health First Aid, Safeguarding and Prevent, and Understanding Children and Young People’s Mental Health. Please see our Policy section for further details.